How to Boost Traffic, Increase Conversions and Deliver a Seamless Customer Experience
We have an exciting and unique webinar for online retailers this month. With the help of one of our partners, Rand Internet Marketing, we are going to show you how to drive more traffic to your online store through search engine and online marketing, help you increase conversions while delivering a seamless omni-channel customer experience through responsive design and operational excellence.
Mark your calendars for Thursday, September 26th at 2pm EST as we don’t want you to miss this opportunity to learn from our leading eCommerce experts. Below is a sneak peek at what to expect during this webinar.
PART 1: Seth Rand (Rand Internet Marketing) is a Search Engine Marketing master and will be focusing on how search engine marketing and pay per click advertising is critical to increasing traffic to your online store and ultimately, to your success. He will be using real-life case studies to show how factors, such as relevant content and highly targeted keywords, affect your search engine rankings and the performance of your adWord campaigns. It’s all about driving potential customers to your site.
PART 2: Once you have the customer on your webstore, how do you keep them them and ultimately, convert them into buyers? Robert Rand (Seth’s brother) will show you how using responsive designed Magento stores substantially enhances the customer shopping experience. Today, your customers are omni-shoppers.
They are shopping through a myriad of devices including the Kindle Fire, iPads, iPhones, Samsung Galaxy devices and more. If a customer visits from Google, but quickly realizes your Magento store is not optimized to their device, the customer will seek out a competitor that has a better user experience. Rand will show you how complementing an effective search engine marketing strategy with a customer-focused responsive website design complete with a seamless browsing, easy-to-navigate product selection, and simple checkout process, will help you increase conversions exponentially.
PART 3: At this point (once customer has purchased and order submitted), there is still plenty of work to be done. Our VP of Marketing, David Anderson will pick it up from here and show you how SalesWarp integrates with Magento to help streamline the order and fulfillment process, shipping integrations and customer management so you can exceed the customer’s expectations. Managing eCommerce operations can be a manual or disconnected process; meaning time-consuming, inefficient and prone to errors. Using SalesWarp will help you provide the seamless customer experience not just during the shopping and check out process but during processing and delivery as well. David and Phil Fiore (our VP of Sales) will walk you through how automating order fulfillment and consolidating order, product, and customer data allows you to deliver consistent, real-time, and accurate information to customers, exceptional customer service and on-time delivery.
This will also be a great opportunity for retailers to see our cloud-based product, SalesWarp SPARK, which integrates with Magento, Amazon, and eBay as well as your warehouses and suppliers for flexible end-to-end order management, synchronized inventory, and centralized product information in one system. SalesWarp SPARK is a solution for growing retailers to accelerates sales and reduces operating costs by eliminating manual processes with a minimal investment.
The webinar will be geared toward Magento users, Amazon and eBay sellers, and anyone looking to gain knowledge on search engine marketing, responsive design and eCommerce management solutions.
We look forward to your attendance and your questions on September 26th. Sign up today to reserve your spot. If you are unable to attend, please register and we will send you an audio recording of the entire event following the webinar.
If you have any questions today, please send us an email. To request more information on SalesWarp SPARK or SalesWarp ENTERPRISE, please contact us here.
